Quality Raters Guidelines: How to Determine Content Writers Expertise Google assists business owners that are serious about providing valuable content for your audience by sharing how its raters are to identify experienced and expert authors. Why would Google add a new emphasis on “Experience” to its Quality Rater Guidelines (QRG)? This article will explore why […]
How to Prepare for the Core Web Vitals Rollout Upated 10.15.2021 Fixing poor user experiences on a business’s site has moved to the top of many priority lists. One thing we know already is that Google plans to use and build on its new Google Search Console Core Web Vitals Report. It’s meant to help […]
How to Create Evergreen Content for Your Sales Funnel Updated 2.3.2022 How do you build an evergreen sales funnel and content marketing that perpetually generates customers – use evergreen content. Find an evergreen market and then audit and craft great evergreen content for each stage in your customer’s journey to purchase. Your evergreen content may […]
Digital marketers have a shared responsibility for GDPR compliance in the realm of preparing for and upholding General Data Protection Regulation GDPR compliant practices. Minnesota user transparency and consent law in 2018 are no longer just about topics like a refusal to take a chemical test or breath tests to keep our roads safe. Nor […]
How to Audit Your Website When Tracking Pixels Go Awry Updated 9.16.2022 Auditing website tracking pixels begins with running a Tag Inspector scan to ensure correct website tag implementation. Being passionate about helping a business increase their online revenue, we love conversations about how each aspect of your website impacts search. An agile approach to […]
Solving SEO ECommerce Site Technical Issues with an Audit We have found that the SEO of most E-commerce sites is poor at best and has a tremendous amount to gain from a retailer SEO technical site audit. But that can be good for your business. You can take a lead with the right digital marketing […]
Schema Markup Website Audits Updated 11.9.2022 As our Minneapolis digital marketing services evolve more into the Semantic Web, we can help your business engaging Google Schema Mark-up data to improve your site’s visibility. By conducting a Schema Markup Audit, you can discover new ways to integrate website semantics and avoid penalties. Schema markup website audits […]
Getting More Benefits From Your SEO Progress Report Updated 8.13.2021 Since Search Engine Optimization SEO and user’s respond to continues to change, the way we report on SEO and website lead conversions must change too. The are many benefits from your SEO Progress Report that you will come to lean on to know if your […]
12 Key Types of Website Audits and Strategic Mapping Updated 2.1.2022 Your business website is live and driving revenue, but you want more lead conversions. The next step every business website owner should engage in is a set of in-depth audits that will result in clear action plans to improve search engine optimization. Investing in […]